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amazon ux designer interview

10 Amazon UX Designer Interview Questions

Here are some typical Amazon UX designer interview questions that can help you when you encounter them.

Although there is no single, absolutely correct standard answer to any question, it is still best to prepare for them.

In answering the questions, just be confident in speaking your mind.

We’ve gathered the some Amazon UX designer interview questions which can help you ace your interview.

Let’s go review them!

1. Have you ever worked on a project where you thought you did an excellent job?

This kind of question requires a lot of preparation.

The interviewer will not be able to get a deep understanding of your design quickly.

So he/she will want to test your design ability by explaining one or two design points.

We suggest you explain to the interviewer why you designed the way it is, how you came up with the idea, and what value it brings to the user.

If you don’t think enough with your design, you probably won’t get any highlights.

Don’t worry too much, because the interviewer isn’t expecting you to come up with a ground-breaking or world-changing design.

Just something that you’ve thought a lot about, or that’s funny or thoughtful.

2. What is your general design process?

Every designer has his/her unique design process.

But what matters is your ability to describe the design process and explain the rationale behind the approach.

One of the best ways to solve this problem is to create a complete process in your brain.

Of course, it is also essential to set the design environment during the process.

Different design environments inevitably require different processes.

Understanding and mastering the design environment and choosing the most suitable design process is also an advantage for user experience designers.

Therefore, when answering these kinds of questions, ask the interviewer about the relevant design background.

Answer specific design questions facing the company, or talk about your design process in a particular design situation.

These will guide you to choose the appropriate user experience strategy and tools.

3. How do you see the difference between the web and mobile (or any of the platforms you’ve worked on)?

In general, the interviewer will ask you about the differences between the platforms you’ve worked on.

The interviewer may ask you to analyze the characteristics of the platforms you haven’t worked on.

For example, you haven’t worked as a PC client in the past, but applying for a position as a PC interaction designer.

In here, it’s easier for the interviewer to bring up the topic.

This requires interviewees to comb through the characteristics of several platforms before the interview.

4. Please explain your design.

This kind of question is where you must focus on preparation!

Explain clearly and concisely why your design is the way it is and what you are thinking about it.

If you have no idea, you can elaborate on the following aspects:

What was your design process like?

Can you describe what you did before, during, and after the Design?

Did you think it all out at once, or did you make multiple plans and change them to what they are now?

Have you encountered any difficulty and is it still unresolved? 

How did you solve them? 

Who are you targeting?

What are the typical usage scenarios?

However, if you design casually and don’t think carefully, you may feel nothing to talk about in this section.

5. Tell me about some tasks that you think are tough.

Working at a fast-growing startup will inevitably lead to tough assignments.

Think back to when you were facing a complicated and challenging task from the beginning.

You may have struggled through the uncertainty, groped your way forward, and finally learned something.

Of course, this doesn’t have to be a great success story.

It is good as long as it reflects your desire to experiment and innovate and your ability to learn and adapt to new tasks.

6. What industry celebrities have you followed or read about?

In answering this question, don’t make anything up.

Start searching for respected industry figures to follow and read about.

There are plenty of great designers whose articles and work can be sources of inspiration.

If you don’t have a list of celebrity designers, don’t worry, you can easily find it on LinkedIn, Medium, Twitter, or any other design blog.

And if you’re brave enough, try reaching out to them to make a real connection.

The celebrities in the design community are friendly, so don’t worry.

7. What do you think are the disadvantages of our product?

If you’re being interviewed for a specific product, the chances are good that this question will come up.

Write down what you think are the advantages and disadvantages of the product.

Think about the disadvantages and how you can improve them, what you can achieve and what you can do with them.

8. What do you do when you don’t know the field?

Interaction design is a discipline, which involves many knowledge points.

Some newcomers pretend to know something for fear of not being able to answer the question, which is a bad strategy.

Unless the interviewer is not a professional, he/she will see right through you.

If you do get a question that you don’t know how to answer, confess that you don’t know.

And then explain to the interviewer how you think about it.

9. Why do you want to work for our company?

Focus on the company’s system, design culture, colleagues, and current design challenges, etc.

Make the whole description more personal and try to present some of your ideas.

Talk about how the company fits into your past and how it can elevate you to where you want to be.

The main thing is to clearly show what you want and how you can achieve it.

10. Why is deep thinking the most important?

A project may involve cooperation with more than one person.

Some people may describe the project as something that can be completed independently.

This may be because you’re afraid of what the interviewer thinks you’re doing

Not having a lot of experience doesn’t matter because a company doesn’t just hire people with a lot of experience.

Many companies also hire entry-level interaction designers or interns for positions that are less demanding on experience.

Even if you only have one design, if you think deeply about it, you’ll have a lot to talk about.

Note that the interviewer doesn’t want to know if you’ve worked on five or six products.

He/she is looking at your ability to do the job.

Five Trends On UX Designers

It’s not uncommon to be a UI designer these days, and even the market for UI designers tends to saturate.

Maybe you should try being a UX designer.

UX designer is a collection of many specific design directions.

This significant role needs to consider not only the interface design, but also the user experience, interaction style, and so on.

UX designers play an increasingly important role in the future, which will change the form of many products and even many companies.

Continued Development Of Computer Design And Artificial Intelligence (AI)

First, let’s look at what computer design is.

Computational Design is a method that has emerged in the last two years and has enabled designers to make computer-aided design decisions.

It makes use of computer programs to design products that meet people’s needs.

As the hardware level continues to improve, we can create computers that are suitable for designers to work with.

And then use computers to program and analyze people’s problems and needs.

They are artificial things that mimic our decision-making process and generate the best design results based on algorithms.

Nowadays, design projects often need some constraints on a given project, which takes a lot of time, energy, and money.

However, we have programs that make design decisions faster.

Designers can set product parameters and constraints and let our computers draw design options for on-screen testing.

As design continues to play a role in the human-centric world, software like Rhino, Marionette, and Dynamo will grow in use.

Rise Of Commercial Designers

As more and more companies start focusing on the business value of design first, design thinking becomes increasingly crucial in formulating business strategies.

While financiers and businessmen are learning to understand design thinking, designers are also learning about business.

Commercial designers should have the original intention of designers and the minds of businessmen and the ability to understand and communicate.

Design and commerce seem to be two separate starting points, but they appear powerful when they are connected.

At IDEO, a prominent design firm focused on innovation, the commercial designer role, who weaved business and design together, was born.

Business designers can understand and penetrate the entire product lifecycle, from research, development, and design to testing, marketing strategy, and product obsoletion (or iteration).

They can develop a business from a new perspective with the logic of the designer.

Growing Focus On Designing For The Few

John Maeda was President of RISD (Rhode Island School of The Arts) and a noted designer and pioneer of computational design.

His 2019 Design in Tech Report is “addressing imbalances,” calling on the design community to “address one problem and extend to many.”

Maeda wanted more integration between UX design (creating a great experience for users) and universal design (designing for a few or the disabled).

According to Forrester’s Inclusive Design Imperative, many companies focus on 80% of “normal” or “average” users and miss out on the other 20% of the needs that come with it.

The report also points out that many companies address the issues of people with disabilities based solely on legal compliance requirements.

Designing for the minority makes people with disabilities and minorities central to the UX design process from the beginning.

Forrester called on organizations to start the design process with 20% of their needs.

He noted that “profit-focused design not only opens doors to new markets but also produces many of the side effects of innovative solutions that benefit even those who are not profitable.”

So if you haven’t considered designing for a few people, start now.

Increase Data And Design Integration

Collaboration between designers and developers is growing and will continue and deepen as more complex connections between data and design emerge.

Predictions suggest “pioneering companies double the budget for their data strategies.”

Organizations need to be able to effectively synchronize the two so that the whole is greater than the sum of its parts.”

Most design forward-thinking companies are using data to influence underlying goals.

According to the Design Maturity Model, the top 5% of organizations approach design in a truly integrated manner, increasing market share, and increasing employee influence.

These companies have a healthier balance of designers and developers, use design thinking as a method, and conduct user research in most of their workflows.

This integration needs a shift from an island mentality to a team mentality, a concept familiar from Agile methodology.

Demand For UX Professionals Has Increased

Overall, companies are devoting more attention and resources to design, resulting in a larger design team than ever before.

Google has more than 3,000 designers, and IBM has more than 2,000.

Some insurance and finance companies have 150 or more design teams.

As the design team grows, it is clear that we will see an increasing demand for UX professionals.

For example, UX designers that companies like Amazon, Google, Microsoft, and Airbnb are currently hiring have the following requirements:

  • UX designer with experience in interface specification development
  • Ability to communicate with data scientists and engineers at a professional level with 
  • UX researcher with project management experience
  • Design “manager” who plays a leading role in the intersection of research, development, design, engineering, content, marketing, and business strategy
  • Excellent skills in graphic design, video editing, and 3D modeling

This trend is not limited to large companies that employ UX expertise, but even smaller companies and startups see value in this cross-functional approach.

Final Thoughts

The need for UX designers has increasingly grown over time.

More and more companies are looking to hire professionals in that field.

Knowing the Amazon UX designer interview questions and UX designer trends can prepare you to land your dream designer job.

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